American hot lifestyle brandTory Burchwould expand men’s clothingand accessories category, according to WWD reports, Coach men’s creative director and senior vice president Jeffrey Uhl would join Tory Burch in charge of the business.
Tory Burch currently includes clothing, handbags, accessories, footwear, last year, the company and Estée Lauder cooperation in perfume and beauty products officially launched. In addition, according to the company’s founder, Tory Burch revealed that the brand next year would also launched sports apparel series and hired Gigi Mortimer served as a designer, Gigi Mortimer served in the Vera Wang and Ralph Lauren as the accessories design director, it is said that the series would operate independently.
However, the expansion of men’s clothing and accessories is still the first choice for Tory Burch, not only because of its rival Coach Men’s clothing and accessories do 500 million US dollars, but also Kate Spade and other lifestyle brands are peeping men’s clothing market, now in recent years Men’s clothing and accessories market growth rate is higher than the women’s market.
Jeffrey Uhl has rich experience in design and retail, and has worked with Converse, Gap, Tommy Hilfiger, J. Crew, Levi Strauss and many other large apparel retail groups.